Announced this morning via a company press release, the New York-based startup Digital Asset partners with Google. This new collaboration seeks to bring blockchain to Google Cloud.

The Head of Financial Services at Google Cloud, Leonard Law, commented in the press release:

“We are delighted to innovate with Digital Asset in the distributed ledger space. DLT has great potential to benefit customers not just in the financial services industry, but across many industries, and we’re excited to bring these developer tools to Google Cloud.”

Digital Asset Partners with Google

Google is betting that blockchain will be the key to competing with Microsoft and Amazon on cloud services. The main component of the partnerships involves Digital Asset providing Google access to a software development kit (SDK) that will let its developers experiment with a smart contract programming language called DAML.

DAML stands for Digital Asset Modeling Language and was introduced to the world by Digital Asset in March of this year. DAML provides a simple way for large companies to build blockchain applications—rather than having to build them from the ground up.

“We’re partnering with Google Cloud to provide developers with a full stack solution so they can unleash the potential for web-paced innovation in blockchain,” said Blythe Masters, CEO of Digital Asset, in a statement.

Google’s new move follows reports in May that the search giant views blockchain as a crucial part in its cloud strategy. According to Bloomberg, Google Cloud has already concluded a series of acquisition and investments to build up its blockchain portfolio.

Usually, the search giant opts to build with open source code, but Masters claims that making SDKs available will make blockchain-building easy and accessible.

Earlier this year, Google Cloud competitor, Amazon Web Services (AWS), introduced blockchain templates for Ethereum (available on Coinbase) and Hyperledger Fabric.